Most change programmes are built for an organisation that no longer exists.

The 2005 playbook: appoint a sponsor, hire a change manager, “do comms”, run training, go live…play a Kayne West track and declare success.

That model assumed stable hierarchies. Predictable timelines. Clear authority.

That 2005 world is largely gone. And not just because Kanye has lost the plot.

700 change practitioners across the globe just told us what’s actually coming.

In reading about it and writing this article, I realised I’ve been living it for 20 years…

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